UX and Product Teams

My perspective on UX design and how it works best with product teams that are pioneering first-of-their-kind software applications.

UX discovers needs and constraints in order to determine how best to achieve a goal. UX brings clarity and economy to proposed processes and flows through research, interviewing, collaboration, problem-solving, storytelling, and visual validation.

UX avoids Frankensteining a product with mixed or inappropriate ad hoc solutions by maintaining awareness of the forest for the trees. UX avoids offering siloed solutions by realizing the effect and affect it will have on the big picture.

UX understands practical usability and balances UI/UX solutions with the constraints of time, money, and technical feasibility. UX helps shape the usefulness and effectiveness of software for all concerns.

UX is a discipline whose sole purpose is to positively affect the end user’s ability to interact with software

and accelerates their ability to achieve their goals. UX makes it harder for the user to do the wrong thing and easier to do the right thing.

UX applies graphic design standards to create a visual language that compliments software features. UX defines an appropriate UI that will harmonize with the software’s features and improve, not decrease usability.

UX requires its own internalized agile cycles of discovery, prototyping, and development. It cannot effectively function if buried in a development team that has its own cycles and KPIs. UX is most effective when collaborating as a co-author with product managers and product owners, and as collaborator and supplier to development teams.

– Allan Sturm
Final Thoughts, MiTek 2020 UX Make-It-Happen Team Summary Report
2019 Global Software Summit